1.
To what extent has Post
modernism influenced the contemporary use of typography?
2.
Hypothesis:
Post Modernism has
influenced contemporary Graphic Design greatly, both its concepts and aesthetic
are evident in contemporary practice as well as being the opportunity for such
work to actively acceptable in the design world.
3.
Contexts:
Researching into the
theory of post modernism, its development, context, aesthetic and conceptual
values.
Contemporary Graphic
design and the development of the field with technology.
How technology has
influenced and aided this change.
Contemporary publications
on Graphic Design
4.
Primary / Secondary Research
Talking to
contemporary practitioners about their influences.
Cranbrook
Academy, Pretty Ugly, Type Only.
Interviews
about contemp GD
Writings about
PoMo, Contemp GD, History Of GD
Analysing
Contemp GD and relating this to PoMo.
5.
Relation between Writing and
Practical:
Exploring the
connection between the two
Creating
Contemp GD in a post modern techniques.
Letter press
and type setting
Photo collage
Re
appropriating PoMo work in Contemp GD
Multiculturalism, complexity, pastiche, and critical theory
Using deconstruction
in Contemp GD
6.
Methods:
Reading
interviews, writings and theories
Interviewing
contemp practicioners myself
Experimenting
with materials and techniques.
-
letter press
-
Photocollage
-
Traditional
-
Scanner
-
No digital software
-
Patiche
Finding similarities between the two,
aesthetically and conceptually.
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